SaaS & startups

Animation built for SaaS and startups.

Explainer videos and product animation built specifically for SaaS companies and startups. We help teams launch, convert, and grow — from a first product story to ongoing feature motion.

Maven Investment Partners explainer still
Bazaar interactive product still

Software is easier to buy when people can see it

SaaS and startup teams rarely have a simple story. Features stack up, interfaces change, and buyers need to understand value before they ever log in. Funimation is an animation studio for SaaS companies: we turn workflows, dashboards, and new categories into visual stories that sales, marketing, and product can all use.

We work with seed teams shipping a first explainer, growth teams launching features every sprint, and product orgs that need a dedicated motion partner instead of building an in-house animation department.

Choose the option that matches where you are

Startup Launch

Perfect for founders bringing their first product to market. Clear, polished visuals for your launch, customers, and investors.

Explainer videos →

Growing SaaS

Ongoing motion for feature releases, product updates, and customer education — without restarting the visual language each time.

Product animation →

Dedicated Animation Team

Consistent, on-demand animation support without building an in-house team. Useful when product marketing never really stops.

Get a free consultation →

Services SaaS teams actually use

Work from SaaS, cloud, and product teams

What product teams tell us

Funimation transformed our onboarding flow. The animations make our product feel intuitive and premium. Our sign-up-to-activation rate increased 34% after launch.

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Sarah Chen
CPO, Payflow

Working with Funimation was incredibly smooth. They understood our brand instantly and delivered character animations that our users absolutely love.

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Marcus Rivera
Founder, Learnie

The interactive web animations they built for our landing page are stunning. Conversion went up 28% and visitors spend twice as long on the page now.

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Anika Johal
Marketing Lead, Nuvem

Building a SaaS product that needs a clearer story?

Tell us what you are launching and who needs to understand it. We will help shape the right animation approach.

Get a free consultation See our work